Brand Power: Create Your Signature Video Style #42
Branding goes far beyond logos - it's the combination of visual cues, tone, style, positioning, and how you make people feel. For video content creators, it's your content's DNA that helps you stand out in a crowded digital landscape.
Is your brand forgettable online? Marketing strategist Deb Szabo reveals how to create a signature brand style on camera that makes you instantly recognizable.
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KEY POINTS
👀 In this video, Deb Szabo explains:
✅ Three consistent elements to become recognizable and memorable on camera
✅ How to create a signature brand style that helps algorithms understand your content
✅ Practical production and post-production techniques to elevate your brand
✅ How to authentically position yourself as a key person of influence
⚠️ SPECIAL EVENT: Join Deb's upcoming 3-Day Video Podcast Challenge! Create a YouTube video podcast that ranks and repurposes into 15-20 content pieces across 7 platforms. https://www.debszabo.com/
⏰ Timecodes ⏰
0:00 What is Brand Power?
1:05 Invitation to Video Podcast Challenge
2:40 Introduction to Creating Your Signature Brand Style
3:15 Visual Elements: Production Side
3:30 Backdrop and Props
5:00 Clothing and Style
6:05 Filming Style and Camera Angles
8:45 Audio and Lighting Importance
10:30 Visual Elements: Post-Production
10:45 Captions and Text
11:45 Graphics and B-Roll Style
13:15 Editing Style and Brand Positioning
14:30 Verbal Elements and Catchphrases
16:15 Script Structure
17:30 Auditory Elements and Music
19:15 Being Authentically You
20:30 Building Credibility and Trust
🎯 WANT TO LEARN MORE?
Watch next: - How to Set Up Your Brand Kit in CapCut
https://youtu.be/kABtwhyYhw0?si=-LDOKNIA_gdy8pqJ
Grab Deb's Branding Guide: https://www.debszabo.com/blueprint
NEXT STEPS
1. Subscribe to Youtube Channel: https://www.youtube.com/@debszabovideo
2. Join LIVE Workshop Training: https://debszabo.com
3. Book 1:1 Discover Call: https://calendly.com/connect-rtq/discovery-call?month=2025-02
WORK WITH DEB SZABO
Deb Szabo helps small businesses and entrepreneurs build brand and business through her: -
Content Catalyst Membership:
Live Monthly Marketing, Video Editing and Planning Sessions, resources and video library https://www.debszabo.com/membership
Content Catalyst Blueprint program:
Get a Content Marketing Strategy with custom ai prompts to fast track your content system for you and your team, this on-demand program also includes LIVE momentum sessions
Enrol Now: https://debszabo.com/blueprint
CONNECT 🔗
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🔗 Website: https://debszabo.com
🔗 Free Tools: https://debszabo.com/resources