How I Save Hours Each Month with AI Assistants (And How You Can Too!)

ai assitant content marketing Mar 19, 2025
Deb Szabo Marketing Strategist

How I Save Hours Each Month with AI Assistants (And How You Can Too!)

Have you ever felt like there just aren't enough hours in the day to create all the content your business needs? Between social media posts, blog articles, emails, and more, content creation can quickly become overwhelming. That's exactly why I've turned to AI assistants to streamline my workflow and reclaim precious time in my schedule.

Today, I want to share how I use Perplexity AI to plan an entire month of content in minutes rather than days. This game-changing approach has revolutionised my content marketing strategy, and I'm excited to show you exactly how to set it up for yourself.

Setting Up Your AI Content Marketing Assistant

Perplexity AI has become my go-to platform for content planning because of its powerful "Spaces" feature. Unlike other AI tools, Perplexity allows you to create dedicated workspaces for different projects and purposes.

There are two types of spaces I use regularly:

Generic Spaces - These contain information about my business, like my Content Catalyst BLUEPRINT, which includes details about my offers, target audience, messaging, and branding. This gives the AI context about my business when answering questions.

Custom Spaces - These are specialised AI assistants programmed for specific tasks. Today, I'll show you how to create a Content Marketing Planner assistant that will help plan your entire month of content.

Creating Your Content Marketing Planner

To set up your own content planner in Perplexity:

  1. Create a new custom space (I named mine "Content Marketing Planner")

  2. Add custom instructions that include:

The key to making this assistant truly powerful is providing it with comprehensive information about your business. I linked my website and Content Catalyst BLUEPRINT, which contains all the details about my target audience, business goals, and content categories.

Pro Tip: Choose the right AI model for your needs. With the Pro version ($20/month), you get access to the latest models from Claude, ChatGPT, and more. I personally love using Claude 3.7 Sonnet for content planning tasks.

SAVE $10 on Perplexity Pro

WATCH YOUTUBE VIDEO TO SET UP YOUR AI ASSISTANT

 

What Your AI Content Planner Can Create

Once set up properly, your AI assistant can generate a complete content plan with just a few inputs. Here's what mine creates for me each month:

1. Lead Magnet & Event Strategy

My assistant suggests relevant lead magnets tied to my monthly theme. For example, when I input "AI for marketing" as my theme, it suggested an "AI Marketing Playbook," a "7-day Implementation Guide PDF," and a "Video Tutorial".

2. Monthly Content Themes

The planner breaks down my monthly theme into weekly topics, complete with:

  • SEO-optimised titles

  • Long-tail keywords (crucial for SEO!)

  • Search volume potential

  • Questions your audience is asking

3. Daily Content Matrix

This is where the magic really happens. The assistant creates:

  • Long-form content ideas (perfect for YouTube videos, blogs, and podcasts)

  • Instagram Live concepts

  • Ready-to-use social media posts with hashtags and captions

  • Three types of Reels (attraction, connection, and conversion)

  • Complete with titles, hooks, filming approaches, and calls-to-action

4. Email Newsletter Schedule

The planner also maps out your email content focus for the entire month, ensuring your messaging stays consistent across all platforms.

My AI Assistant Ecosystem

The content planner is just one of several AI assistants I use regularly. My complete ecosystem includes:

  • Business Bestie: Holds all my business information and answers questions about my offers, audience, and strategy

  • Podcast Producer: Takes my video transcriptions and creates optimised show notes

  • Blog Writer: Transforms my spoken content into SEO-optimised written blog posts

  • Content Planner: Creates my monthly content strategy

Together, these assistants save me countless hours each month while ensuring my content remains consistent, strategic, and optimised for both search engines and my audience.

Resources Mentioned

  • Perplexity AI

  • Content Catalyst BLUEPRINT

  • Monthly Content Planner AI Assistant Prompt

Ready to Save Hours on Your Content Creation?

Download the free Monthly Content Planner AI assistant prompt: If you want to try just the content planning assistant I demonstrated, head to my website to download the instructions for free. https://www.debszabo.com/content-planner

 

 

WORK WITH DEB SZABO

I help small businesses and entrepreneurs build brand and business through:

Content Catalyst Membership

The Content Catalyst Membership provides ongoing support, resources, and community for business owners looking to leverage AI for content creation and marketing. Join us to stay at the cutting edge of AI marketing strategies.

Content Catalyst Membership: Live Monthly Marketing, Video Editing and Planning Sessions, resources and video library

Content Catalyst Blueprint

The Content Catalyst BLUEPRINT is my step-by-step system that helps you identify your business goals, target audience, messaging, and content strategy. It includes AI prompts for each step of the process, making it easy to create content that resonates with your audience and converts strangers into buyers.

Content Catalyst Blueprint program: Get a Content Marketing Strategy with custom ai prompts to fast track your content system for you and your team, this on-demand program also includes LIVE momentum sessions

Enrol Now: https://debszabo.com/blueprint

Connect with Deb Szabo

NEXT STEPS

1. Subscribe to Youtube Channel: / @debszabovideo  

2. Join LIVE Workshop Training: https://debszabo.com

3. Book 1:1 Discover Call: https://calendly.com/connect-rtq/disc...

CONNECT

🔗 Instagram:   / debszabo_  

🔗 Website: https://debszabo.com

🔗 Free Tools: https://debszabo.com/resources

Want to dive deeper into AI assistants for content planning? Watch the full video or listen to the Content Catalyst podcast!

Follow Content Catalyst Podcast for weekly insights and tips for Marketing your business leveraging video and ai

 

 

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